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Please use this identifier to cite or link to this item: http://repositorio.ufla.br/jspui/handle/1/15126

Title: Foreign market entry strategies in the United States/European union agribusiness trade context
???metadata.dc.creator???: Calegario, Cristina Lelis Leal
Houston, Jack E.
Bruhn, Nádia Campos Pereira
Keywords: Firm related factors
Logistic regression analysis
Estimating equation method
Multinationals foreign market entry
Host country-specific factors
Multinational Company
Fatores relacionados à empresa
Análise de regressão logística
Estimativa do método de equação
Entrada no mercado estrangeiro das multinacionais
Fatores específicos do país anfitrião
Companhia multinacional
Publisher: International Journal of Food and Agricultural Economics
Issue Date: 2015
Citation: CALEGARIO, C. L. L.; HOUSTON, J. E.; BRUHN, N. C. P. Foreign market entry strategies in the United States/European union agribusiness trade context. International Journal of Food and Agricultural Economics, [S. l.], v. 3, n. 3, p. 47-61, 2015.
Abstract: Our study makes an analysis of American’ multinationals foreign market entry strategies in the European Union agribusiness context. We have used a logistic regression analysis using generalized estimating equation method to make hypothesis about the multinationals’ choices. Our results suggest that American food companies operating in EU appear not to choose their mode of entry based merely on host country factors, but mostly on firm related factors, including firm-specific factors and firm financial performance. Despite the creation of a common institutional framework for M&As in the EU, they are still subject to peculiarities due mostly to organizational characteristics of investing firms
URI: http://repositorio.ufla.br/jspui/handle/1/15126
???metadata.dc.language???: en_US
Appears in Collections:DAE - Artigos publicados em periódicos

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